linda bonvie

17 Jan: Truth In Labeling: “What’s In A Name? Most Likely, An Attempt To Create A Phony Product Image”

Originally posted by Linda Bonvie on FoodIdentityTheft.com, January 15, 2013 The real Chef Boyardee in a 1953 commercial “Homemade goodness,” “real,” “fresh,” “natural” –  in the magic of marketing lingo, these are appealing words worth a lot of bucks. Even better is to have a founder, preferably one who goes back a few decades, when food was more ‘real’ than…

03 Jan: ‘Dump That Sugar’ Campaign: Good Intentions Gone Awry

Originally posted on FoodIdentityTheft.com by Linda Bonvie January 3, 2013 In mid-December 2012, to much fanfare, a dump truck poured 9.6 tons of white sand onto the parking lot of Howard County, Maryland’s Burleigh Manor Middle School as students shouted “Dump That Sugar!” The dumping display marked the official launch of Howard County Unsweetened, a multi-faceted, community-wide campaign to reduce…

27 Sep: Citizens for Health Launches New Website!

FOR IMMEDIATE RELEASE Primary Media Contact: Kevin Sanchez Hollenbeck Associates (415) 227-1150 ext. 10 kevin@hollenbeckassociates.com FoodIdentityTheft.com Alerts Consumers to Deceptive Product Packaging WASHINGTON, DC – As the nation’s food integrity is under attack by profit-hungry corporations, and consumers are being targeted by deceptive packaging practices, Citizens for Health, has launched a new website, FoodIdentityTheft.com, to alert and inform Americans about…